We awkwardly looked into each other’s eyes. Then, down to the floor and then back up. His face was flushing and getting red. On the floor, between us, sat a plastic package marked “Imodium AD.”

Jordan scooped it up and slid it back into his wallet.

He began to explain to me that this was his emergency stash. He had one in the car, in his wallet, at work, and all over the house. Just in case the diarrhea came out of nowhere… and sadly, I understood. That’s what our life was like back when we were sick.

If you’re anything like us, you understand that when the diarrhea strikes – the world stops. Luckily, we live in an age of 24-hour drug stores that stock products like Imodium AD to help in these situations.

There’s no doubt the product has saved lives, but should we think twice about relying on drugs like Imodium AD for diarrhea?

What You Need to Know About Diarrhea

Diarrhea is loose watery stool that is often accompanied by bloating, gas, and cramping. It’s at least a 6 but mostly a 7 on the Bristol Stool Chart. It’s caused by a number of things like:

  • Food intolerance
  • Infections
  • Disease
  • Medications
  • And many more…

[click to continue…]



Being stuck on the toilet with diarrhea sucks. I’ve spent a significant amount of time there. However, I’m lucky compared to my friend Jordan who had years of steady, chronic diarrhea.

The worst part of this is we aren’t alone. There are millions of people just like us who experience occasional diarrhea or even daily bouts. And sadly, it’s the world’s 2nd leading cause of death in children.

The silver lining to this unfortunate problem is that diarrhea is solvable. It’s completely fixable and not something you have to live with if you don’t want to. One of these twelve causes of diarrhea could be a stand-alone problem for you, but oftentimes the case will be more complex with several of them contributing to your daily bathroom habits. The key is that you are willing to dive deeper than modern medicine typically goes and use an engineering mindset to solve this issue. (More on this at the bottom of the post.)

You’ll notice that Irritable Bowel Syndrome (IBS) isn’t on this list. That’s because IBS in and of itself is not a cause of diarrhea, but the issues below are part of why your doctor might have told you you have IBS.

Our goal here is to give you a hit list that you could actually print out and take with you to your next doctor’s appointment. From here, you can have an educated discussion about troubleshooting your chronic diarrhea. This list is based on functional medicine and years of helping people struggling with this complex issue.   [click to continue…]



“Now I’ve ended up in the hospital because my flare got worse again. I tried to restart the intro diet last weekend but I still have 20 bms per day when I eat. The Doctors tell me the only realistic option is to remove the colon.”

Another Flare email… this one from Tim, just a typical story we hear every single day.

“Enough is Enough!”

In a parking lot next to the highway in the middle of nowhere, with $240 of frozen grass-fed meat thawing in the back seat,  Jordan was intensely shouting at me.

“We need a better product to stop diarrhea as fast as possible,” he yelled.

We were getting emails every week from people dealing with wicked flares and after 3 years of helping people with diarrhea, we knew that just one simple email response was not going to help them.

We needed to create something to keep colons and help save lives…

To stop diarrhea as fast as possible…  

So anyone with a flare could have a blueprint to stop it and take control of their health again. [click to continue…]

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