Have you ever asked an engineer for directions? It can be an excruciatingly painful experience. Many times, you’ll end up confused… staring at a napkin with a map of the whole city.

Instead, today I promise we’ll follow what’s called “The Law of Parsimony” (which basically states: the simplest answer is usually the best answer).

So, while engineers are famous for over-thinking things (we do it all the time), today it’s all about proven, old-school, simple ideas that will change your life (and the world) if followed.

It’s time to create your dream life of service and success.

There’s never been a better time for you to take your personal health journey, licenses and/or certifications and begin to serve the world – in a big way!

We rarely talk about the business of health, but we also know that when we first started it really helped us to see how other people did it and learned how to follow them. It helped us believe it was possible and showed us the steps forward when even getting the first sale seemed impossible.

Today, let us show you why…

  1. If you’ve got a license, certification or are working towards one, do you think you could get someone on the phone and give them free value for 15 minutes? I think you can and should.
  2. Do you think you could turn the same 15-minute conversation into 30 paying clients per month? Once you get the fundamentals and some practice, this is much easier than it seems.
  3. Do you think you could be making over $20,000 a month consulting with people, helping them restore their health and doing it from home? To get to this point is actually simple: follow in the steps of people who’ve done it.

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Many of you have asked for more “behind the scenes” details about how we were able to turn our passion for health into a full-time career over the last 6 years.

This week, we’re going to pull back the curtain and share details about how we got to where we are today… starting with one of the pivotal decisions that allowed us to FINALLY quit our jobs.

It was January 2013… and two broke kids from Michigan decided to start an unusual health consulting experiment.

The days leading up to this moment were nerve-racking. They were scared, tired, and weren’t sure if it was the right thing to do, I’m curious what you would have done?

Here are the facts:

  • Their blog and online business was a full-time commitment, but wasn’t making enough money to pay the bills. They were working day jobs as engineers, still broke, and drowning in debt.
  • Their talented and experienced business coach told them it was a STUPID idea to start a health consulting practice and they were sure to fail.
  • They didn’t have any formal medical licenses or credentials… and while they had taken specialized health training courses, they figured no one would listen.
  • But… they got emails every day asking them to work 1-on-1 with sick people who they felt they could help.
  • However, they were already exhausted, working two full-time jobs and concerned that the consulting practice would be job number 3, overworking them and making them sick again.

The options were simple:

  1. Keep struggling to build an online product based business, even though they hadn’t made any real money in the first 3 years
  2. Shut down the blog, stop helping people, and resign to their 9-5 day jobs as engineers, where they were often unable to affect change and were just another number.
  3. Launch an unusual health consulting experiment. What’s unusual about it? They weren’t doctors. They weren’t New York Times best-selling authors. They were just two “health engineers” who beat their chronic illness and wanted to help others do the same and they knew, in their hearts, people needed them.

Based on the facts, what would you have done?

Lucky for us, we chose option 3. But there’s something you didn’t know…

Before we took the leap, we needed to hear 6 words. [click to continue…]



As I laid out in the first video of the new year, we want to support you in taking action this year. But, there are seeds that must first be planted when starting out on any health journey.

See, we’re making it our mission, more than ever, to produce content that gets your engines firing. And we’re providing you with premium octane fuel to do so…

Because millions of people are just barely running on fumes, for a variety of reasons… a big one being Autoimmune Diseases. And I want you to know that, contrary to popular belief, these diseases are not normal…

Autoimmune Disease is on the rise and affecting millions more each year.

That’s why we’re running this online presentation to raise awareness.

But as Dr. Amy Myers explains in our podcast today, a combination of factors have led most people to believe Autoimmunity is just part of aging and there’s nothing we can do to stop it once it starts…

Well, if you missed this post, I’ve got news for you. Experts are shouting louder and LOUDER from the rooftops: YOU CAN REVERSE AUTOIMMUNE DISEASE!!!

I can’t wait for you to LISTEN to today’s brand new podcast with Dr. Amy Myers.

The last time we had her on, she blew our minds with her talk on detoxification, toxins and mold

This podcast on Autoimmune Disease is just as powerful. [click to continue…]


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We awkwardly looked into each other’s eyes. Then, down to the floor and then back up. His face was flushing and getting red. On the floor, between us, sat a plastic package marked “Imodium AD.”

Jordan scooped it up and slid it back into his wallet.

He began to explain to me that this was his emergency stash. He had one in the car, in his wallet, at work, and all over the house. Just in case the diarrhea came out of nowhere… and sadly, I understood. That’s what our life was like back when we were sick.

If you’re anything like us, you understand that when the diarrhea strikes – the world stops. Luckily, we live in an age of 24-hour drug stores that stock products like Imodium AD to help in these situations.

There’s no doubt the product has saved lives, but should we think twice about relying on drugs like Imodium AD for diarrhea?

What You Need to Know About Diarrhea

Diarrhea is loose watery stool that is often accompanied by bloating, gas, and cramping. It’s at least a 6 but mostly a 7 on the Bristol Stool Chart. It’s caused by a number of things like:

  • Food intolerance
  • Infections
  • Disease
  • Medications
  • And many more…

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My heart was pounding… I was so excited. And then in one glance at the screen, it was all gone.

I was pissed.

There’s nothing more frustrating than showing up to a class and realizing that you already knew everything.

Unless you show up and the content being taught isn’t even what you signed up for (not cool).

This has happened to me way too many times…

Which is why I need to talk to you today. See, it’s January. It’s a new year. It’s a fresh start. It’s the year of taking action… and it’s Thursday. (I know, who cares about Thursday but I happen to like them.)

Jordan and I have been discussing our goals, dreams and plans for 2015. And it would be silly if we didn’t ask you specifically what we could help you with.

Please take 3 minutes to let us know here:

But WHY?

“Why would I take time to do this for you?” [click to continue…]